Strategy · 8 min read ·
How much does digital marketing cost in Bangladesh? (2026 price guide)
Real 2026 price ranges for social media, Facebook ads, SEO, Google Business Profile and websites in Bangladesh, plus how to set a budget that pays back.
“How much will this cost?” is the first question almost every business owner asks us. It’s a fair question, and the honest answer is that prices in Bangladesh vary more than in almost any other market. You can find someone who will “run your page” for ৳5,000 a month, and agencies that charge ৳3,00,000.
This guide breaks down what digital marketing actually costs in Bangladesh in 2026, service by service, so you can compare quotes properly and set a budget that pays for itself.
Quick answer: most small and mid-sized businesses in Bangladesh spend ৳30,000 to ৳1,00,000 a month on agency work, plus a separate ad budget of ৳10,000 to ৳1,00,000 paid directly to Meta or Google.
Why prices vary so much
Two quotes for “social media marketing” can be ৳10,000 and ৳80,000, and both can be fair. The difference usually comes down to five things:
- What’s actually produced. Ten designed posts a month is very different from ten posts plus eight reels, two motion videos and a print flyer.
- Who does the work. A single freelancer, a junior team or a senior team with designers, video editors and an ads specialist.
- How many channels. Facebook only, or Facebook, Instagram, Google Maps, SEO and a website working together.
- How competitive your industry is. Real estate, education and healthcare in Dhaka cost more to advertise than a neighbourhood café.
- Reporting and strategy. Some providers just post. Others plan monthly, track cost per lead and adjust every week.
When you compare quotes, compare what you get, not just the number at the bottom.
Digital marketing prices in Bangladesh, service by service
The ranges below are based on published agency rate cards in Bangladesh, freelancer marketplace listings and the quotes our clients bring to us. Treat them as typical market ranges for 2026, not fixed prices.
Social media management
This covers planning, designing and posting content on Facebook and Instagram, writing captions and replying to comments. See what’s in our social media management service.
| Level | Typical monthly price | What you usually get |
|---|---|---|
| Basic | ৳10,000 – ৳20,000 | 8–12 designed posts, captions, scheduling |
| Standard | ৳25,000 – ৳50,000 | 12–20 posts, a few reels, monthly report |
| Premium | ৳50,000 – ৳90,000+ | Daily content, regular video, community management |
Video is where prices jump. Short reels and motion graphics take far more time than static posts, so a package with eight reels a month will always cost more than one with two.
Facebook and Instagram ads management
Agencies charge a management fee to plan, build and optimise your Meta campaigns. The ad budget itself is separate.
| Monthly ad spend | Typical management fee |
|---|---|
| Under ৳30,000 | ৳5,000 – ৳15,000 flat |
| ৳30,000 – ৳1,50,000 | ৳10,000 – ৳30,000, or 15–20% of spend |
| Over ৳1,50,000 | 10–15% of spend, or a fixed retainer |
Be careful with very cheap “boosting” packages. Boosting a post is not the same as running a proper campaign with targeting, testing and tracking. We explain the difference in our Facebook ads cost guide.
SEO and content writing
SEO helps your website show up on Google when people search for what you sell. It takes longer to work than ads, but the traffic keeps coming after you stop paying. Here’s how our SEO and content service works.
| Service | Typical price |
|---|---|
| Local SEO (single business) | ৳10,000 – ৳25,000 a month |
| Growth SEO (more pages, more keywords) | ৳25,000 – ৳50,000 a month |
| English blog article (1,000–2,000 words) | ৳2,500 – ৳8,000 per article |
| Bangla blog article | ৳1,000 – ৳4,000 per article |
Google Business Profile (Google Maps)
For restaurants, clinics, salons, gyms and shops, your Google Maps listing is often the first thing a new customer sees. Setup and optimisation usually costs ৳5,000 to ৳15,000 once, and ongoing management (weekly posts, photos, review replies) ৳5,000 to ৳15,000 a month. Many agencies include it in a monthly package. See our Google Business Profile checklist for what good management looks like.
Google Ads management
Google Ads catch people who are already searching for your service. Management fees are similar to Meta: around ৳8,000 to ৳35,000 a month, depending on spend and the number of campaigns. Clicks are more expensive than on Facebook, often ৳10 to ৳30, and much higher in competitive fields like real estate or education.
Website design and development
| Type of website | Typical one-time price |
|---|---|
| Simple business website (5–8 pages) | ৳25,000 – ৳80,000 |
| Custom-designed business site | ৳80,000 – ৳2,00,000 |
| Landing page for ads | ৳15,000 – ৳60,000 |
| E-commerce store | ৳80,000 – ৳3,00,000+ |
Ask whether domain, hosting and the first year of updates are included. They often aren’t, and they add up. Our website packages list exactly what’s included.
Full-service monthly packages
Many businesses prefer one monthly package that covers content, ads and Google together.
| Package level | Typical monthly price (excluding ad spend) |
|---|---|
| Starter | ৳15,000 – ৳35,000 |
| Growth | ৳40,000 – ৳70,000 |
| Advanced or multi-branch | ৳80,000 – ৳1,50,000+ |
Freelancer vs agency vs in-house team
| Option | Typical monthly cost | Best for | Watch out for |
|---|---|---|---|
| Freelancer | ৳5,000 – ৳20,000 | One task, like design or boosting | Limited skills, delays when they’re busy |
| Agency | ৳15,000 – ৳1,50,000+ | Businesses that want strategy, content and ads handled together | Junior staff doing the work, long lock-in contracts |
| In-house team | ৳60,000 – ৳2,00,000+ in salaries | Large brands with constant daily needs | Hiring, training, tools and turnover |
For most single-location or two-branch businesses, an agency gives you a designer, a video editor, a copywriter and an ads specialist for less than the cost of hiring one experienced marketer.
How to set your budget
Split the fee from the ad spend
Your total marketing budget has two parts:
- The work: strategy, content, design, video and campaign management.
- The media: the money you pay Meta or Google to show your ads.
Keeping them separate makes it easy to see what each one returns. We go deeper on this in how much a local business should spend on marketing.
Use a percentage of revenue as a guide
A common rule is to spend 5–10% of monthly revenue on marketing to maintain a steady business, and 10–20% when you’re launching, opening a new branch or trying to grow fast. For example, a restaurant with ৳10,00,000 in monthly revenue might spend ৳50,000 to ৳1,00,000 a month in total, including ads.
Budget by business stage
| Stage | Suggested total monthly budget |
|---|---|
| New or single small location | ৳40,000 – ৳60,000 |
| Established single location, ready to grow | ৳60,000 – ৳1,20,000 |
| Multiple branches or high competition | ৳1,00,000 – ৳2,50,000+ |
Judge results by cost per customer, not likes
The cheapest package is rarely the cheapest result. Track cost per message, cost per lead or cost per booking. A ৳50,000 package that brings 80 bookings is far cheaper than a ৳15,000 package that brings five.
What happens when you go too cheap
Very low prices usually mean one of these:
- Templates instead of real design. Your posts look like everyone else’s.
- Boosting instead of campaigns. Money spent on likes from people who will never buy.
- No strategy or reporting. Nobody can tell you what’s working.
- Fake engagement. Some cheap providers buy followers, which hurts your reach.
Saving ৳10,000 a month means nothing if the ad budget is wasted.
Questions to ask before you pay anyone
- What exactly will you deliver each month: how many posts, reels and campaigns?
- Is the ad budget included or separate?
- Who will actually work on my account?
- How will you report results, and which numbers will you track?
- Do I own my ad account, page and content?
- What’s the minimum contract length?
For a full checklist, read how to choose a digital marketing agency in Bangladesh.
What WAVE charges
We publish our prices because we think every agency should. Our monthly packages are:
| Package | Monthly fee | Best for |
|---|---|---|
| Basic | ৳35,000 | A single location getting started |
| Growth | ৳50,000 | Growing single-location businesses |
| Scale | ৳90,000 | Multi-branch and high-volume businesses |
Every package includes designed posts, AI reels, managed Meta campaigns and Google Maps profile management. Ad budget is separate, approved by you and paid directly to Meta. Websites are built as one-time projects.
The bottom line
Digital marketing in Bangladesh can cost anything from ৳10,000 to several lakh taka a month. The right budget depends on your goal, your competition and how fast you want to grow. Start with one clear goal, separate your fee from your ad spend, and judge every taka by the customers it brings in.
Not sure what you need? Book a free strategy call and we’ll suggest a budget based on your business, even if it means a smaller package.
Frequently asked questions
How much does a digital marketing agency charge per month in Bangladesh?
Most small and mid-sized businesses pay between ৳15,000 and ৳1,00,000 a month for agency work, depending on how many channels are covered and how much content is produced. Ad spend is paid separately to Meta or Google.
Is ad spend included in the agency fee?
Usually not. The agency fee pays for strategy, content and campaign management. The ad budget is paid directly to Facebook, Instagram or Google, and a good agency will show you exactly where it goes.
What is the minimum budget to start digital marketing in Bangladesh?
A realistic starting point for a single-location business is around ৳40,000 to ৳60,000 a month in total: roughly ৳30,000 to ৳40,000 for content and management, and ৳10,000 to ৳20,000 for ads.
Is a freelancer cheaper than an agency?
Usually, yes. A freelancer may charge ৳5,000 to ৳20,000 a month for one service. An agency costs more but covers strategy, design, video, ads and reporting with one team, so nothing falls between the cracks.
How long before digital marketing shows results?
Paid ads can bring messages and calls within the first week. Content, Google Maps and SEO build over three to six months. Most businesses should judge results after a full three-month cycle.
